Targets Fluoride, PFAS, Lead and 150+ other contaminants



🇬🇧 Puure® Cartridges Supply
Pure water, straight from your tap.
Stainless steel design, combining modern style with performance.
Removes chlorine, heavy metals, PFAS, microplastics and 50+ contaminants.
Our filtration system is engineered for exceptional performance, using an advanced blend of Activated Carbon and Ultrafiltration. Designed to filter down to 0.1 microns—2,000x finer than a Brita Maxtra Jug—it effectively removes a wide range of contaminants while preserving essential minerals.
✔ NSF-42/53 certified for safety and efficiency
✔ Rigorously tested by independent laboratories
✔ Rated best-tasting water in blind tests against 8 other filtration systems
We created Puure to set a new standard in water filtration, designed specifically for the unique challenges of UK water 🇬🇧.
With a powerful blend of Activated Carbon and ceramic shell, it reduces :
• Fluoride
• Lead
• Chlorine
• Microplastics & Nanoplastics
• PFAS & PFOA
• Forever Chemicals & THMs
• Bacteria & Viruses
• Arsenic
• Selenium
• Pesticides
• …and much more.
💧 Better water, better taste—guaranteed. Try it for 100 days. If you’re not convinced, return it for a partial refund. No stress.
Puure® is compatible with approximately 95% of taps in the UK equipped with a removable circular aerator! Your order includes 3 adapters to fit different tap sizes.
If you’re not sure about your tap, visit the adapter page on our website and take the quiz here.
At Puure, we believe that clean water is a right, not a privilege. Every year, millions of plastic bottles pollute our oceans, and countless households still rely on water that contains harmful contaminants.
Our mission is simple: reduce plastic waste and provide high-quality, great-tasting water for everyone. By creating efficient, sustainable filtration systems, we empower people to enjoy safer, purer water—without relying on single-use plastics.
💧 Better water for you. A better planet for all.
Built with medical-grade stainless steel
Quick & Easy Installation
Rigorously & Transparently Tested

Fit, Fill, Flow
Remove the Aerator
Unscrew the small mesh tip at the end of your faucet. If a rubber washer drops out, keep it nearby—we may reuse it.
Screw On the Filter
Thread the Puure® adapter if needed, then hand-tighten the filter in place. Snug is perfect—no tools, no leaks.
You’re Done — Water, Puure
Turn on the tap and enjoy crisp, purified water. A brief carbon burst is normal—let it run 10–20 seconds.
The best solution for your water.
PUURE® | Under-Sink Filter | Filter Jug | |
---|---|---|---|
Medical Grade Stainless Steel to avoid Microplastics | |||
Switch between filter/unfiltered | |||
Reduces the water flow | |||
Ultra-efficient filtration (0.1 micron) |
What We Filter. Why It Matters
At Puure, we use cutting-edge multi-stage filtration to deliver cleaner, safer, and better-tasting water. Our 0.1-micron diatom ceramic filtration blocks fine particles, bacteria, and microplastics, while the activated carbon block from coconut fiber absorbs chlorine, organic pollutants, pharmaceutical residues, and pesticides—preserving essential minerals for a crisp, refreshing taste.
Chlorine is commonly used to disinfect tap water but can affect taste, smell, and long-term health. Its byproducts, like trihalomethanes, are linked to potential health risks. Puure eliminates these chemicals, delivering fresh, neutral-tasting water that’s perfect for drinking and cooking.
PFAS are synthetic chemicals found in food packaging, textiles, and industrial products. Some, like PFOA, are known for their persistence in water and potential health risks, including endocrine disruption and liver damage. Puure’s filtration captures these harmful compounds, reducing your exposure.
While fluoride has benefits, excessive levels can lead to bone issues and other health concerns. Puure balances fluoride content, ensuring safe and optimized water consumption.
Invisible to the naked eye, microplastics are an emerging concern. Regular ingestion has been linked to inflammation and hormone disruption. Puure filters particles as small as 0.1 microns, creating a powerful barrier against plastic pollution in your water.
Pesticides from industrial farming often seep into groundwater, carrying endocrine disruptors and toxins. Our advanced filtration system removes these residues, ensuring safer, purer water—even in areas with heavy agricultural activity.
Old pipes and industrial waste can introduce heavy metals into your water, affecting brain function and overall health. Puure removes these toxic elements, protecting your nervous system and vital organs.
Aging pipelines can release rust, sand, and calcium deposits, affecting water clarity and appliance longevity. Puure’s filtration system captures these particles, keeping your water clear and extending the life of your home appliances.
Byproducts of industrial processes and spills, VOCs can make water toxic and unfit for consumption. Puure’s high-performance filtration neutralizes these harmful compounds, ensuring safer water for you and your family.
Traces of medications and chemical pollutants often remain in tap water, with links to hormonal disruption and potential health risks. Puure reduces these residues, giving you cleaner, healthier water.

Biomimetic
Dual-Layer Filtration
- Improves everyday taste and clarity with a layered flow path
- Targets chlorine, microplastics ≥ 1 µm and everyday particles
- Steady flow — ceramic shields carbon to help prevent clogging
- Engineered for refillable, low-waste use — no electricity or wastewater
- Long-lasting replaceable cartridge (change intervals may vary)

Medical Grade Stainless Steel
We use stainless steel instead of cheaper, and potentially harmful, plastic materials.

Ready in minutes
Screws directly onto your faucet. No tools, no electricity, no drilling, no plumber. Fits most faucets; an adapter may be needed depending on the model.

Switch filter & unfilter
Flip the lever to choose filtered for drinking, or unfiltered for rinsing and fast fills.
F.A.Q

Got a question? We've got answers! Our team of experts is here for you Monday to Saturday, 9 AM to 6 PM.
How does the Puure filtration system work?
Puure is a cutting-edge water filtration system that uses advanced technology to eliminate harmful particles and pollutants. It integrates an activated carbon filter and multi-stage filtration that meets NSF42/53 standards, effectively capturing chlorine, heavy metals, bacteria, and odors. Designed for convenience, its smart functionality lets you switch between filtered and unfiltered water in just a second.
How long does installation take?
Just a few minutes! Our system is designed for a quick, tool-free setup—simply follow our step-by-step guide included in your order.
What if I’m not great at DIY?
No stress! Puure is made for easy installation. And if you need help, our support team is ready to guide you.
How long does each filter cartridge last?
Each cartridge lasts around 2 months, depending on your water quality and usage.
What if Puure doesn’t fit my faucet?
We provide multiple adapters to fit most faucets. If you run into issues, our support team will help, or we’ll offer you a hassle-free return.
Can I cancel or change my subscription anytime?
Our subscriptions are completely flexible—no commitments! You can modify or cancel anytime, up to 48 hours before your next order, directly from your account or by emailing us at [email protected]
Is the Puure system covered by a warranty?
Yes! Puure is built to last and comes with a 2-year warranty. If there’s an issue, we’ll replace it free of charge.
What if I don’t love it?
We stand by our product. If you’re not 100% satisfied, we offer a 100-day money-back guarantee—no questions asked.
How quickly can I start drinking Puure water?
Order before 9 PM, and we’ll ship it with fast, tracked delivery so you can start enjoying pure water ASAP!
Free Shipping
Delivered straight to your doorstep.
Try it for 100 Days
Love it or get your money back
2-Year Warranty
95,000+ US Drinkers