Protect your health from pollutants and improve the taste of your water.

PUURE® WATER FILTER

EQUIP YOUR HOME
London tap water contaminated by ‘forever’ chemicals
Thames Water tells people in Surrey not to drink tap water
Experts call for tighter limits on 'forever chemicals' in water

IMPROVES TAP WATER QUALITY

Natural microfiltration effective on 70+ pollutants (limescale, heavy metals, pesticides, chlorine...).

IMPROVES THE TASTE AND SOFTNESS OF THE WATER

9 out of 10 people prefer the taste of Puure water over bottled or tap water.

REPLACES PLASTIC BOTTLES

Choosing Puure water allows each household to avoid up to 2,000 plastic bottles per year.

A purer, great-tasting water, filtered directly from the tap.

Try our water filter, you’ll love it.

  • Tool-free installation in just 5 minutes
  • Fits 95% of taps
  • 100% natural microfiltration using diatomaceous ceramic and activated charcoal
  • Made of stainless steel, guaranteed for 10 years

Try Puure® water for 3 months (no-commitment subscription)

I’m ready to upgrade

3 REASONS TO CHOOSE PUURE® FILTERED WATER

01

Tap water is becoming increasingly polluted

Tap water contains chlorine, heavy metals, limescale, pesticides, and many other pollutants that can be harmful to the body in the long term. The Puure® filter protects your health and that of your family with 100% natural microfiltration, providing healthier water while preserving essential minerals 💧✨

02

Bottled water is often contaminated with plastic

In fact, 70% of bottled waters come from the same sources as tap water and contain an average of 240,000 microplastic particles per litre, which we ingest with every sip—equivalent to a credit card per week. Enjoy great-tasting filtered water at the right price: 2 cents per litre. 💦💳

03

The filter jug is neither practical nor effective.

In addition to being impractical for cooking, filter jugs allow many pollutants to pass through and often become true breeding grounds for bacteria. With the Puure® water filter, enjoy immediate filtration that is 26x more effective, filtering down to 0.1 microns. A faster and far more convenient solution for daily use. ⚡

01

Tap water is becoming increasingly polluted

Tap water contains chlorine, heavy metals, limescale, pesticides, and many other pollutants that can be harmful to the body in the long term. The Puure® filter protects your health and that of your family with 100% natural microfiltration, providing healthier water while preserving essential minerals 💧✨

02

Bottled water is often contaminated with plastic

In fact, 70% of bottled waters come from the same sources as tap water and contain an average of 240,000 microplastic particles per litre, which we ingest with every sip—equivalent to a credit card per week. Enjoy great-tasting filtered water at the right price: 2 cents per litre. 💦💳

03

The filter jug is neither practical nor effective.

In addition to being impractical for cooking, filter jugs allow many pollutants to pass through and often become true breeding grounds for bacteria. With the Puure® water filter, enjoy immediate filtration that is 26x more effective, filtering down to 0.1 microns. A faster and far more convenient solution for daily use. ⚡

Compare it by yourself

The only uncompromising source of water

One taste, and you’ll be hooked. 💦

For 3 months, you can try Puure® filter and cancel your subscription anytime. Commitment-free guarantee.

SHOP NOW

Puure® filtered water has already won over thousands of users. Will you be next? 🌟

Deborah S. 🇬🇧

Better taste

We’re so happy with this product! Our water tastes totally different now. We used to get hints of chlorine and metal, but as soon as we installed the Puure filter, the water was crisp and fresh right away. It took my husband under 5 minutes to set up, thanks to a quick video. We really recommend it – we’re loving it!

Steven K. 🇺🇸

Easy to install

East to install. Works well. Simple but effective device, unlike the large under sink filters that need a plumber to install.

Brenda M. 🇬🇧

When I see the buildup of dirt around my cartridge, I feel relieved that I’m no longer drinking that water! Everyone should have one at home.

Stacy M. 🇺🇸

Perfect for Drinking and Skincare!

I use this product not only for clean drinking water but also to wash my face! and I've noticed a positive difference in my skin's texture and clarity due to the extraction of all the impurities, imagine washing your face daily with chlorine... I Highly reccomend to purchase this not just for drinking purposes!

Barbara M. 🇬🇧

It actually took about 5 minutes to install, and it worked right away! I love having clean water for drinking and cooking. Absolutely brilliant!

Richard D. 🇺🇸

Had a issue with the fit but the customer service was 10 out of 10 with what they did. They asked a few questions then supplied me with the correct fitting and now it works perfectly. I have only been using for a few days now so can't tell how effective it is but I live in hope. I would highly recommend this company.

David S. 🇦🇺

Great taste and no more plastic

Clear improvement in taste right from the tap. I’ve completely eliminated my 12 plastic bottles per week. Thank you!

Barbara H. 🇬🇧

My sink had almost turned white from limescale… Now, there’s no trace of it, and I can only imagine how much good this is doing for my body!

Olamide A. 🇦🇺

It was fairly easy to install...once I got the hang of it. But it's been great so far. The quality of the water is loads better and I've got some peace of mind regarding the water we are consuming now as a family. So glad I took the risk...its paying off. Hopefully it stands the test of time.

William A. 🇬🇧

Absolutely outstanding.

I received it 2 weeks ago and I am still shocked at the difference. It came with extra filters but it looks like I wont need to change the one I have it currently for a while. The quality of the filter is outstanding way better then i have had before.

Natural filtration technology.

Each Puure® filter is made from infinitely recyclable 304I food-grade stainless steel. The natural filter cartridges feature a diatomaceous ceramic dome with a coconut-fibre activated carbon core for filtration precision down to 0.1 micron.

DISCOVER THE TECHNOLOGY

A small filter for a big impact.

You’re made up of over 60% water. So why focus on the quality of your food if you’re still drinking and cooking with water full of impurities? Protect your health and take care of your family by reducing pollutants in tap water with the Puure® filter.

LEARN MORE

Quality water, at the right price.

Our natural microfiltration provides top-quality water while retaining essential minerals at only 0.01£ per litre. It’s the perfect eco-friendly solution to replace plastic bottles without sacrificing quality or flavour.

I'M TRYING PUURE®

100 billion

The number of plastic bottles sold each year in the US and UK combined...

9%

Only 9% of plastic is recycled. The rest ends up burned, buried in our soil, or polluting our oceans.

240 000

that’s the number of microplastic particles ingested per litre of bottled water.

Nice to meet you, we’re Jake and Liam !

Who are we ?

After a close friend fell seriously ill from exposure to the carcinogenic pesticide Atrazine in tap water, my best friend and I, both engineers, knew we had to act. We created Puure® with a simple mission: to make filtered, safe tap water a common good, accessible to every household, so no one else has to question the quality of the water they drink.

Here’s our story

Puure® Water Filter: FAQ

We have answers. Everything you need to know about Puure® is explained here.

"Our customer service is available Monday to Saturday from 8:00 am to 6:30 pm."Average response time: 24 hours
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