Protect your health from pollutants and improve the taste of your water with Puure®.
100 billion
The number of plastic bottles sold each year in the US and UK combined...
9%
Only 9% of plastic is recycled. The rest ends up burned, buried in our soil, or polluting our oceans.
240 000
that’s the number of microplastic particles ingested per litre of bottled water.
The preferred choice for clean, great-tasting water in the UK.
After 6 years of developing advanced filter cartridges, Puure is now the preferred choice of over 95,000 Brits! Experience cleaner water with our filtration technology.
Easy to Install
Made for UK Water
95,000+ UK Drinkers
176lbs
of plastic waste prevented !
150X
Cheaper than bottled water
What We Filter. Why It Matters
At Puure, we use cutting-edge multi-stage filtration to deliver cleaner, safer, and better-tasting water. Our 0.1-micron diatom ceramic filtration blocks fine particles, bacteria, and microplastics, while the activated carbon block from coconut fiber absorbs chlorine, organic pollutants, pharmaceutical residues, and pesticides—preserving essential minerals for a crisp, refreshing taste.
Chlorine is commonly used to disinfect tap water but can affect taste, smell, and long-term health. Its byproducts, like trihalomethanes, are linked to potential health risks. Puure eliminates these chemicals, delivering fresh, neutral-tasting water that’s perfect for drinking and cooking.
PFAS are synthetic chemicals found in food packaging, textiles, and industrial products. Some, like PFOA, are known for their persistence in water and potential health risks, including endocrine disruption and liver damage. Puure’s filtration captures these harmful compounds, reducing your exposure.
While fluoride has benefits, excessive levels can lead to bone issues and other health concerns. Puure balances fluoride content, ensuring safe and optimized water consumption.
Invisible to the naked eye, microplastics are an emerging concern. Regular ingestion has been linked to inflammation and hormone disruption. Puure filters particles as small as 0.1 microns, creating a powerful barrier against plastic pollution in your water.
Pesticides from industrial farming often seep into groundwater, carrying endocrine disruptors and toxins. Our advanced filtration system removes these residues, ensuring safer, purer water—even in areas with heavy agricultural activity.
Old pipes and industrial waste can introduce heavy metals into your water, affecting brain function and overall health. Puure removes these toxic elements, protecting your nervous system and vital organs.
Aging pipelines can release rust, sand, and calcium deposits, affecting water clarity and appliance longevity. Puure’s filtration system captures these particles, keeping your water clear and extending the life of your home appliances.
Byproducts of industrial processes and spills, VOCs can make water toxic and unfit for consumption. Puure’s high-performance filtration neutralizes these harmful compounds, ensuring safer water for you and your family.
Traces of medications and chemical pollutants often remain in tap water, with links to hormonal disruption and potential health risks. Puure reduces these residues, giving you cleaner, healthier water.
The best solution for your water.
PUURE®
Under-Sink Filter
Filter Jug
Medical Grade Stainless Steel to avoid Microplastics
Switch between filter/unfiltered
Reduces the water flow
Ultra-efficient filtration (0.1 micron)
3 REASONS TO CHOOSE PUURE® FILTERED WATER
Tap water contains chlorine, heavy metals, limescale, pesticides, and many other pollutants that can be harmful to the body in the long term. The Puure® filter protects your health and that of your family with 100% natural microfiltration, providing healthier water while preserving essential minerals 💧✨
In fact, 70% of bottled waters come from the same sources as tap water and contain an average of 240,000 microplastic particles per litre, which we ingest with every sip—equivalent to a credit card per week. Enjoy great-tasting filtered water at the right price: 2 cents per litre. 💦💳
In addition to being impractical for cooking, filter jugs allow many pollutants to pass through and often become true breeding grounds for bacteria. With the Puure® water filter, enjoy immediate filtration that is 26x more effective, filtering down to 0.1 microns. A faster and far more convenient solution for daily use. ⚡
Tap water contains chlorine, heavy metals, limescale, pesticides, and many other pollutants that can be harmful to the body in the long term. The Puure® filter protects your health and that of your family with 100% natural microfiltration, providing healthier water while preserving essential minerals 💧✨
In fact, 70% of bottled waters come from the same sources as tap water and contain an average of 240,000 microplastic particles per litre, which we ingest with every sip—equivalent to a credit card per week. Enjoy great-tasting filtered water at the right price: 2 cents per litre. 💦💳
In addition to being impractical for cooking, filter jugs allow many pollutants to pass through and often become true breeding grounds for bacteria. With the Puure® water filter, enjoy immediate filtration that is 26x more effective, filtering down to 0.1 microns. A faster and far more convenient solution for daily use. ⚡
Try it for 100 Days
For 100 Days, you can try Puure® filter and cancel your subscription anytime. Commitment-free guarantee.
Puure® filtered water has already won over thousands of users. Will you be next? 🌟
Deborah S. 🇬🇧
Better taste
We’re so happy with this product! Our water tastes totally different now. We used to get hints of chlorine and metal, but as soon as we installed the Puure filter, the water was crisp and fresh right away. It took my husband under 5 minutes to set up, thanks to a quick video. We really recommend it – we’re loving it!
Steven K. 🇺🇸
Easy to install
East to install. Works well. Simple but effective device, unlike the large under sink filters that need a plumber to install.
Brenda M. 🇬🇧
When I see the buildup of dirt around my cartridge, I feel relieved that I’m no longer drinking that water! Everyone should have one at home.
Stacy M. 🇺🇸
Perfect for Drinking and Skincare!
I use this product not only for clean drinking water but also to wash my face! and I've noticed a positive difference in my skin's texture and clarity due to the extraction of all the impurities, imagine washing your face daily with chlorine... I Highly reccomend to purchase this not just for drinking purposes!
Barbara M. 🇬🇧
It actually took about 5 minutes to install, and it worked right away! I love having clean water for drinking and cooking. Absolutely brilliant!
Richard D. 🇺🇸
Had a issue with the fit but the customer service was 10 out of 10 with what they did. They asked a few questions then supplied me with the correct fitting and now it works perfectly. I have only been using for a few days now so can't tell how effective it is but I live in hope. I would highly recommend this company.
David S. 🇦🇺
Great taste and no more plastic
Clear improvement in taste right from the tap. I’ve completely eliminated my 12 plastic bottles per week. Thank you!
Barbara H. 🇬🇧
My sink had almost turned white from limescale… Now, there’s no trace of it, and I can only imagine how much good this is doing for my body!
Olamide A. 🇦🇺
It was fairly easy to install...once I got the hang of it. But it's been great so far. The quality of the water is loads better and I've got some peace of mind regarding the water we are consuming now as a family. So glad I took the risk...its paying off. Hopefully it stands the test of time.
William A. 🇬🇧
Absolutely outstanding.
I received it 2 weeks ago and I am still shocked at the difference. It came with extra filters but it looks like I wont need to change the one I have it currently for a while. The quality of the filter is outstanding way better then i have had before.
F.A.Q
Got a question? We've got answers! Our team of experts is here for you Monday to Saturday, 9 AM to 6 PM.
How does the Puure filtration system work?
Puure is a cutting-edge water filtration system that uses advanced technology to eliminate harmful particles and pollutants. It integrates an activated carbon filter and multi-stage filtration that meets NSF42/53 standards, effectively capturing chlorine, heavy metals, bacteria, and odors. Designed for convenience, its smart functionality lets you switch between filtered and unfiltered water in just a second.
How long does installation take?
Just a few minutes! Our system is designed for a quick, tool-free setup—simply follow our step-by-step guide included in your order.
What if I’m not great at DIY?
No stress! Puure is made for easy installation. And if you need help, our support team is ready to guide you.
How long does each filter cartridge last?
Each cartridge lasts around 2 months, depending on your water quality and usage.
What if Puure doesn’t fit my faucet?
We provide multiple adapters to fit most faucets. If you run into issues, our support team will help, or we’ll offer you a hassle-free return.
Can I cancel or change my subscription anytime?
Our subscriptions are completely flexible—no commitments! You can modify or cancel anytime, up to 48 hours before your next order, directly from your account or by emailing us at customercare@puurefilters.com
Is the Puure system covered by a warranty?
Yes! Puure is built to last and comes with a 2-year warranty. If there’s an issue, we’ll replace it free of charge.
What if I don’t love it?
We stand by our product. If you’re not 100% satisfied, we offer a 100-day money-back guarantee—no questions asked.
How quickly can I start drinking Puure water?
Order before 9 PM, and we’ll ship it with fast, tracked delivery so you can start enjoying pure water ASAP!
Free Shipping
Delivered straight to your doorstep.
Try it for 100 Days
Love it or get your money back
2-Year Warranty
100,000+ UK Drinkers